Business Life

pladis OPENS NEW MIDDLE EAST, NORTH AFRICA, INDIA HQ in JEDDAH

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This week started with great blessings! Yesterday, we celebrated the opening of our new office in Jeddah, which brings together three of our existing offices into one unified space. I arrived the night before to attend the opening and had the opportunity to do Umrah here. Fifty years ago, my father dreamed of visiting the holy places while expanding our exports to this region, and I’m grateful we have been able to realize that dream.

Our export journey, which began 50 years ago, continues to grow as we expand the number of our regional offices and facilities. This new office will enhance our operational capabilities for brands like Ülker, McVitie’s, and Godiva, and help us strengthen our leadership in the market.

At Yıldız Holding, we also believe in the healing power of art, which is why we share the artworks from our collection with all our colleagues. This practice began in Turkey, continued in London and New York, and now we are starting it here in Jeddah. Being part of our art collection reflects our #makehappybehappy philosophy.

I believe this new office will foster a more collaborative environment and serve as a hub for innovation and excellence. I hope this new space brings prosperity to our entire team and our brands.

YORUM YAZIN