AN EFFECTIVE STRATEGY OF 42 YEARS: POSITIONING The positioning strategy is based on a book of the same title by…
There’s a saying: ‘When you decide to take on something, do it with the finesse of Ülker” Well, my friends have…
TEA-TIME WITHOUT BISCUITS IS UNIMAGINABLE, says pladis. It was our advertising slogan that was remembered for years: ‘Tea-time without Ülker…
“Sabri, If You Had a Tank Factory, You Wouldn’t Have This Much of a Reputation!” My great uncle used to…